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| 職位要求： |
Responsibilities: - To formulate and implement the strategy, initiatives and events for the Mall's loyalty programme
- To acquireand retain members by initiating attractive monthly offerings, extra rewards and privileges
- To collaborate with different stakeholders for the smooth execution of campaigns
- To be the point-of-contact and establish rapport with members
- To initiate innovative / new marketing channels and review marketing materials
- To review the programme effectiveness through data analytics
- To monitor the operation of the CRM system and suggest areas of improvement
Requirements: - University graduates in hospitality, marketing or business related disciplines
- Minimum 6 years’ solid experience in CRM programme management, preferably gained in shopping mall, tourism or hospitality industry
- Mature and independent with excellent interpersonal communication skills and persuasion skills
- Result-oriented with good analytical skills and business acumen
- Excellent command of written and spoken English and Chinese (including Putonghua)
- Overtime work on weekends and public holidays is necessary
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